NEW DELHI, INDIA: The mobile number portability seems to have hit hard the state owned telecom players. While Bharat Sanchar Nigam Ltd (BSNL) lost 131,581 customers Mahanagar Telephone Nigam Ltd's (MTNL) subscriber base declined by 5,869 customers after number portability (MNP) service was introduced.
Seeking to arrest the erosion in their customer base following introduction of number portability, BSNL and MTNL have come up with measures to address customer grievances and improve service quality, the Lok Sabha was informed on Wednesday.
"The operators have also introduced competitive tariff plans apart from giving additional incentives to distributors and retailers," Minister of State for Communications and Information & Technology Sachin Pilot said in a written reply.
As many as 223,824 customers ported out of BSNL while only 92,243 ported into its network, which means a decline of 131, 581 users, while MTNL's subscriber base declined by 5,869 customers after number portability service was introduced.
The companies will also conduct close monitoring of network operation through information technology-enabled systems, which include introduction of CDR (call data records)-based billing, commercial and fault repair service and work order management system.
Recently, BSNL also launched a Rs.1.93 crore campaign "BSNL 3G branded Rajdhani express" in association with the Indian Railways for the promotion of its 3G products and value added services.
The main reason for porting out have been reported to be network and tariff issues.